
Connect with the global innovation ecosystem — from visionary founders to investors, accelerators, and enterprise partners.
Fueling
the
start-up
bring
innovation
& revolution
What is the Start-Up Hub?
SUH (Start-Up Hub) is Europe’s premier platform dedicated to empowering start-ups and early-stage disruptors. As part of HXG Expo, SUH provides high-impact exposure, investor access, and a dynamic environment for scale-ups, solo founders, incubators, and innovation teams from across industries.
Through live demos, pitch zones, themed pavilions, and expert panels, SUH unlocks real opportunity. Whether you’re seeking funding, validating a product, meeting co-founders, or expanding internationally, the Start-Up Hub gives you visibility, credibility, and the tools to scale. It’s the only event that offers cross-sector traction under one roof.
our Mission
To support global entrepreneurship by offering a curated launchpad for ideas, collaboration, funding, and visibility — uniting the next generation of change-makers with today’s enablers

our Vision
To become Europe’s most vibrant start-up and scale-up platform where big ideas get built, supported, and seen — across every industry and every country.
our Core Values

Empowerment
We amplify emerging talent and bold solutions.

Community
Collaboration, mentorship, and shared knowledge fuel success.

Accessibility
We lower the barriers to growth and opportunity.

Sustainability
Future-focused innovation must be planet-ready.
Fintech EU is meant for you
Why Exhibit
Launch, validate, and scale your start-up with real-time visibility and access to Europe’s most dynamic innovation hub. SUH gives you the spotlight to showcase bold ideas, connect with the right partners, and accelerate growth.
- Pitch live to VCs, angels, and accelerators
- Demo your product in themed zones (AI, GreenTech, FinTech, etc.)
- Build traction with curated roundtables and mentoring sessions
- Gain instant feedback from investors and peers
- Secure media coverage and scale your reach across Europe

Why Attend
Discover the next generation of innovation before it hits the mainstream. SUH brings together founders, investors, and ecosystem builders in a high-energy space built for collaboration and disruption.
- Meet tomorrow’s unicorns at the Start-Up Stage
- Test and explore breakthrough ideas first-hand
- Learn from founder keynotes and fast-track workshops
- Join speed networking and mentoring sessions
- Be part of a global community shaping the future of entrepreneurship
Exhibitor & Visitor Profiles
FINTECH EU welcomes stakeholders across finance, technology, and regulation. Whether you’re launching or scaling, this is where connections are made and deals move forward.

Banks, neobanks, and credit institutions

Payment processors and digital wallets

Crypto, DeFi, and blockchain firms

Cybersecurity and risk management platforms

Wealth management, regtech, insurtech

Investors, VCs, accelerators

Policy makers, regulators, and academics

Tech-savvy end users and fintech adopters
Download the SUH Brochure
Get the full guide, including sector highlights, booth packages, and contact details.

Program
• Day 1-5: Build & test
• Day 6: Meetings & demos
• Day 7: Meetings & demos
• Day 8: Meetings & demos
• Day 9-10: Dismantle & handover
| Package | €/sqm | Includes | Notes |
| Raw Space | 260 | Marked floor, power on order | Height surcharge applies |
| Pre-equipped | 300 | Walls, carpet, fascia | Limited customization |
| U-Type | 240 | 3-side open layout | Best for small demos |
| Backwall | 280 | Back panel, lighting | Corner fee applies |
FAQ
Q1 — Is it open to the public?
Yes, HXG Expo welcomes everyone with a low-cost ticket—professionals, creators, and curious visitors.
Q2 — Who can exhibit at SUH?
Early-stage founders, scale-ups, labs, and innovation teams across tech verticals.
Q3 — How do I apply for the Start-Up Stage?
Submit a brief deck; shortlisted teams receive pitch slots and mentoring.
Q4 — Are there live demos?
Yes. See open banking APIs, real-time payments, KYC/KYB & AML, fraud detection, tokenization & custody, digital identity, LLM copilots for ops & compliance, and more. Many exhibitors offer sandbox access so you can test integrations and compare performance on the spot.
Q5 — Can startups exhibit alongside big vendors?
Absolutely. We host a dedicated Startup Street with turn-key pods, pitch sessions, investor office hours, and curated media moments. You’ll be showcased next to established brands while getting high-quality leads and visibility.
Q6 — Is HXG Expo only B2B?
No—it’s both. It connects enterprises and investors, but it’s also open to the public for discovery..
Q7 — Are themed pavilions sector-specific?
Yes — e.g., AI, GreenTech, Fintech, Security; more added as demand grows.
Q8 — Does Fintech EU cover crypto and digital assets?
Yes. We cover crypto, DeFi, and tokenized assets, focusing on custody, compliance, stablecoins, market infrastructure, and MiCA/ESG reporting. The goal is to help teams build regulated, interoperable products that work across traditional finance and Web3.
Q9 — Is this only for local markets?
No, HXG Expo aims to attract global exhibitors and visitors, connecting you to international opportunities.
Q10 — How do I stay updated after the show?
By registering, you’ll get access to post-event highlights, recordings, and exclusive invites to future editions of HXG Expo.
